Who We Are

At Auction by Pearce, we help people navigate major life transitions - estate settlements, business closures, downsizing, bankruptcy, and more. When situations change, we provide solutions.

For over 30 years, our Alabama-based team has guided families, professionals, and institutions through the auction process with experience, integrity, and results. We’re certified professionals with the training and credentials to handle complex assets and sensitive situations with care.


What We Sell

We specialize in selling a wide range of personal and real property through the auction method. Over the past three decades, we've successfully sold millions of dollars in assets, including:

  • Residential Homes & Commercial Real Estate

  • Farms & Land

  • Vehicles & Classic Cars

  • Firearms & Collections

  • Heavy Equipment & Tools

  • Business Assets & Complete Liquidations

Our team understands how to position each asset strategically - maximizing exposure, creating urgency, and delivering real value for our clients.

Who We Serve

  • Estate Executors & Attorneys

  • Seniors & Downsizing Families

  • Business Owners & Retirees

  • Bankruptcy Trustees, CPAs & Lenders

  • Government Agencies & Municipalities

  • Corporate Clients including Alabama Power, AT&T, SPIRE, KBR, and more

How We Sell

Most of our auctions are conducted in an online-only format, offering nationwide reach and convenient access for bidders. We combine modern platforms with personalized service to ensure every asset gets the attention it deserves.

What Sets Us Apart

  • 30+ Years of Proven Results

  • National Reach with Local Expertise

  • Trusted by Corporations and the Courts

  • Industry-Leading Certifications: CAI, CESGPPA

  • Transparent, Professional, Client-First Approach



    Auction By Pearce - 
    A National Auction & Appraisal Firm
    Headquartered in Birmingham, with offices in Gulf Shores, AL and Charleston, SC

    Call Us: 1-888-783-4056

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